Japan has a problem. More and more tourists are visiting but very few of them leave the trail between Tokyo, Kyoto, Osaka, and Hiroshima.
Well, one company has a plan to help revitalize Japan's aging and declining population and countryside. Use Japanese Pop Culture to turn heads and bring attention to one of Japan's most beautiful and relatively unknown spot in Kansai, Awaji Island.

Awaji Island has no train stations.
There is very little tourist infrastructure.
What do they have" Rice paddies, onion fields, lots of green hills surrounded by the sea -- and now, Hello Kitty!

Recently opened Hello Kitty Show Box is a strange sight from the air. It's surrounded by farm pastures and well, just doesn't seem to fit, which is why it's perfect! It's 100% and unequivocally ONLY in JAPAN!
Where is the Hello Kitty Show Box"
https://goo.gl/maps/8VaPYn9nbNaHHx5z9
URL: https://awajiresort.com/hellokittyshowbox
By BUS: Awaji IC (Awaji Interchage) is the main access point on the island. There are buses hat leave from Osaka Station, Kansai Airport, Kobe (Sannomiya Station) and Shin-Kobe Station.
It takes about 45 to 90 minutes to get there. At Awaji IC, there are free shuttle buses to all the attractions. Links: https://www.awaji-kotsu.co.jp/en/ (get off at Awaji IC)
By FERRY (Awaya Port) there's a shuttle bus: https://awajiresort.com/hellokittyshowbox/wp-content/themes/hellokittyshowbox/pdf/shuttlebus20190819.pdf

We stayed at the Grand Chariot for a night.
The Hell...