If you?re planning a trip to Japan, one of the most important, enjoyable, and challenging steps is deciding where in Japan to go.

With so many amazing places to choose from, and so much online content to sift through, figuring out your ideal destinations can seem daunting, whether it?s your first time to Japan or a return visit.

The good news is that Japan has so many incredible urban and rural destinations (and bucket list-worthy Japan experiences) that you basically can?t go wrong. The ?bad? news is that there may be no such thing as a true ?best places in Japan? list, since so much comes down to personal preferences and interests.

To help you cut through the clutter and make informed choices for your Japan trip, we?ve compiled this in-depth curated guide to 30 of Japan?s best destinations.
Originally written in 2016, this post was updated and republished on October 14, 2021.

Ishigaki in the Yaeyama Islands of Okinawa

Your Guide to Japan?s Best Destinations

Our guide to the best places in Japan is based on our personal, firsthand experience living in and traveling throughout Japan. As Japan travel experts, this is our job!

Read more about our travel philosophy below, or jump straight into the destinations by clicking on one of the links below:

Best Cities in JapanMost Beautiful Places in JapanHow Long Should You Spend in Japan"

From our perspective, when it comes to something as personal as travel, there is no such thing as a true ?must-...